Notes from the work
What we have learned building sites, running campaigns and shooting video for clients in Jaipur and beyond.
Articles
Written by the people doing the work, not by a content farm.
When custom software is worth building, and when a spreadsheet is fine
Custom software is expensive to build and expensive to keep. There is a point where it stops costing more than the mess it replaces — and it is later than most vendors will tell you.
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What an Android app actually costs to build — and to keep running
The build quote is the part everyone compares. The running costs are the part that decides whether the app is still alive in two years.
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A technical SEO checklist that actually matters for a small business site
Most technical SEO advice is written for sites with fifty thousand pages. If you have thirty, a much shorter list gets you almost all of the benefit.
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Why your website is slow, and what actually fixes it
Most slow sites are not slow because of hosting. They are slow because of what the page loads before it shows anyone anything — and that is fixable without rebuilding.
Read moreWe build the things we write about
Brainwave Media is a technology and digital marketing company in Jaipur — websites and web apps, custom software, Android apps and online stores, plus the SEO, paid media and hosting that keep them working.
